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CSR (Corporate Social Responsibility) - Trends
Lesaffre Ivoire celebrates World Bread Day a sign of solidarity
On this World Bread Day, our colleagues at Lesaffre Ivoire combined their talents and passion for baking in collective bread-making workshop. This activity, marked by sharing and solidarity, allowed our teams to enjoy a convivial moment while giving meaning to our profession. Together, they kneaded, shaped and baked delicious bread for worthy cause : to give it to the children…
Events & Exhibitions
Mother’s Day event in Niamey: The 11g wins over Mamie beignets with doughnuts
To mark Mother's Day and the 50th anniversary of Saf-instant®, our sales team launched a special campaign targeting the doughnut-selling grannies of Niamey. For five days, our promoters crisscrossed the streets of the Nigerien capital to meet women who work tirelessly around markets and other public places. The aim was to reintroduce the 11g yeast packet, which was facing stiff…
Contest
African bakers honoured for the 50th anniversary of the Baking Center™
To celebrate the 50th anniversary of Lesaffre's Baking Center™ network, we organised a pan-African competition bringing together the best bakers from West and Central Africa. The aim was to showcase the talents of craft bakers across the continent. The competition took place in three stages. First, an online pre-selection process identified the most promising candidates in nine different countries. Next,…
CSR (Corporate Social Responsibility)
World Cleaning Day at Lesaffre Ivory Coast: An initiative for a cleaner world
Lesaffre Ivoire celebrated World Cleaning Day by organising a clean-up operation at its site. The aim was to raise awareness of the importance of protecting the environment. The teams cleaned the workspaces, sorted waste and recycled. The operation also extended to the area around the building and the car park, where gloves and bags were distributed for a collective clean-up…
Events & Exhibitions - Lesaffre Expertise
SENEFOOD EXHIBITION: Launch of Magimix® Iceberg®
From 19 to 21 June 2025, SOCOMAF, a partner of Lesaffre, took part in SENEFOOD, the leading trade fair for the agri-food industry in Senegal. Our two companies presented a co-branded stand, highlighting our collaboration. The highlight of this edition was the official launch of Magimix® Iceberg®, a major innovation from the Baking Center™ specially designed to meet the needs…
Contest
2025 bakers’ competition in Burkina Faso
From 9 June to 5 July 2025, a bakers' competition was held in the cities of Ouagadougou and Bobo-Dioulasso in Burkina Faso. This event, organised for the first time, brought together more than 50 participants, all bakers who had previously attended at least one Lesaffre bread-making workshop over the past three years. The competition took place in three stages. First,…
CSR (Corporate Social Responsibility)
Lesaffre Ivoire sponsors the 50th graduating class of the CFPT-PB in Yamoussoukro
In 2024, the Managing Director of Lesaffre Ivory Coast had the honour of being the patron of the 50th graduating class of the Centre de Formation Professionnelle et Technique en Panification et Boulangerie (CFPT-PB) in Yamoussoukro. During an official ceremony, the Lesaffre Ivory Coast team presented awards to the winners, celebrating the excellence of these new graduates. This sponsorship is…
CSR (Corporate Social Responsibility) - Products & Services
Launch of the first recyclable packaging for Saf-instant® yeast in Ivory Coast
At Lesaffre Ivoire, we are proud to announce the launch, in the first quarter of 2025, of brand new recyclable packaging for our flagship instant dry yeast, Saf-instant®. This initiative is fully in line with the sustainable development strategy of the Lesaffre group, of which we are the local subsidiary in Ivory Coast. As a pioneer in instant dry yeast,…